Shawn Ramsey, Principal

After becoming editor of her high school newspaper, Shawn's dreams of an exciting career in Journalism were born. Sadly, her dreams of becoming the next Jane Pauley (gives you an idea of how long ago that actually was) went asunder in Marshall University's School of Journalism, when she begrudgingly realized she preferred to be behind the camera versus in front of it. Fortunately, she recovered from that epiphany and pushed onward to realize new dreams including that of a long running career in public relations, and becoming an entrepreneur.  

Before starting Crossroads Public Relations in 2003, Shawn led public relations efforts at a number of technology companies including TogetherSoft (contributing to the company's $210 million acquisition by Borland Corporation) and OpenSite Technologies (an online auction technology provider acquired by Siebel Systems for $542 million).

Shawn also served as director of public relations and marketing for truePilot, an early-stage investment firm, where she honed her knowledge of the venture capital fund raising process and helped a number of portfolio companies build their marketing infrastructure. Shawn also spent three years at Brodeur Worldwide where she managed strategic public relations initiatives for a number of clients including IBM. Prior to Brodeur, Shawn served as a marketing account manager at Nortel.

Together with business partner, Kristi Lee, Shawn has combined her years of experience (both in-agency and in-house) and passion for entrepreneurism to build an agency dedicated to helping other entrepreneurs succeed. Her experience in the venture capital world, marketing background (with companies large and small) and extensive M&A experience has also uniquely positioned her to provide valuable strategic counsel to clients as they build their companies.

With several years (probably more than she cares to mention) of experience under her belt, Shawn helps the Crossroads PR team blend the best of traditional PR with new practices, talent and tools to ensure that clients get the level of service and results they deserve.

In addition to her leadership role at Crossroads Public Relations, Shawn currently serves on the board of Shelter Exchange (www.shelterexchange.org) and has worked with a number of other non-profits including Hope Reins of Raleigh (www.hopereinsraleigh.org), the SPCA of Wake County (www.spcawake.org) and the Cystic Fibrosis Foundation (www.CFF.org).

In her free time (what little there is), Shawn is likely to be found kayaking, listening to live music or playing with her two dogs.

Shawn has a Master of Arts in Communications, Public Relations and a Bachelor of Arts in Journalism, Public Relations from Marshall University in West Virginia.

Follow her on Twitter: http://twitter.com/crossroadspr

She blogs at: http://shawnramsey.tumblr.com

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